Adding Variables
Variables let you personalize messages automatically by pulling in customer data. Instead of sending one generic broadcast, you can make each message feel like it was written just for that customer.
Currently, you can add the customer’s LINE display name as a variable. This makes your messages more personal without any extra work.
Example:
“Hi {name}, thanks for connecting with us!” → will appear to the customer as:
“Hi Jane, thanks for connecting with us!”


In the future, askPear will support more variables such as:
Product name (from their last viewed or purchased item)
Last purchase date
Membership tier
Birthday
This means you’ll be able to send even smarter messages like:
“Hi {name}, thanks for ordering {product_name} on {last_purchase_date}. Here’s 10% off your next order.”
⚡ Tip: Even with just the LINE name, adding variables helps reduce blocks because your messages feel more human and personal.